Tuesday, 5 March 2013

Why maintaining an online presence is important - Alex Anninos



Alex Anninos cares about his clients. He wants his clients to be able to contact him if they have concerns or questions. The days of actually meeting face to face with a real estate professional two or three times a week while working on a transaction may be in the past. In today's fast paced, media driven world an online presence is not an option it is a necessity.

If a potential homebuyer is interested in finding a Realtor chances are the first place they are going to look is the internet. From the comfort of home a potential buyer can shop around for a Realtor from many different firms. Attributes, strengths, and weaknesses can and will be evaluated based on the information gathered online. That is why Alex Anninos feels projecting a professional image online is so important. A LinkedIn profile may be a client's first introduction to a Realtor.

First impressions matter according to Alex Anninos. If a Realtor doesn't have a web page or a LinkedIn profile he may be overlooked by potential clients. It is expected by clients. Realtors have an obligation to provide clients with an online presence.

Alex Anninos embraces the use of online resources to promote himself and his business. He has a website, a Facebook page, and a LinkedIn profile all in an effort to keep his business current.

Alex Anninos also credits the internet with making searching for a home easier. A service provided by most Realtors includes creating an online site that features homes for sale. A potential buyer can search fields such as a school district or a specific number of bedrooms and then be matched with homes for sale that meet those parameters. Alex Anninos is amazed by what technology has done for the real estate field and embraces the changes that are sure to come.

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